Last edited: 11th June, 2024
- Introduction
We love our community at Collar. It is extremely important to us that you not only have a pleasant experience buying and selling on Collar, but also that you feel comfortable and safe while doing so.
This Privacy Policy supplements our Terms and Conditions and explains how Collar, its subsidiaries and affiliates that link to this Privacy Policy, handle information collected and received in the course of your use of our websites and services (collectively, the “Services”). It also governs the collection, use and disclosure of your information.
- Information we collect and receive
We may collect and receive information from you in the following situations:
- When you register for an account with us (“Account”).
- When you choose to connect your Account with an external third party service or application, such as Google or Facebook.
- When you use the features and functions available on our Services, for example, by creating listings, submitting a story to us, or transacting with sellers.
- If you contact us, for example, with a query or to report a problem.
- When you register for a survey, campaign, contest and/or lucky draw with us.
- When you interact with us offline or through an external third party.
You are under no obligation to provide the information to us. However, if you choose to withhold the information or to revoke permission for us to receive the information, we may be unable to provide certain aspects of our Services to you.
By providing us with any information relating to a third party (e.g. information of your spouse, children, parents, and/or employees), you represent to us that you have validly obtained the consent of the third party to provide us with their information for the respective purposes.
We may collect and receive the following information. Please note that not all of our Services collect all of the information listed below:
- Account credentials such as username.
- Profile information such as, name, gender, email address, profile photo, mobile number, date of birth.
- Information required for Payment Services such as credit or debit card details, bank account, NRIC/FIN number, address, mobile number. This information is collected and processed by our payment processing provider, Stripe. Collar only stores necessary information required to make a purchase and we do not have access to payment card numbers. In addition to this Privacy Policy and our Terms and Conditions, information related to your payments or purchases is also processed according to Stripe’s service agreements and privacy policies.
- Location information such as last known location, meet-up location.
- Any other information disclosed by you in any of the above-mentioned methods and/or through the use of our Services.
- Aggregate data collected through the use of our Services.
- Any communications between you and another user of our Services.
- Your interactions with others
Our Services offer features which allow users to connect and communicate independent of Collar, and to share information with each other to complete a transaction, independent of Collar. Please use common sense and exercise good judgement when sharing information with others. We do not monitor or remove the information which you share and such information may remain available on our Services after your Account has been deactivated, terminated or is otherwise closed. You are responsible for the information you choose to share with other users.
- Why we collect the information and how we use it
We may use the information collected and received from you for the following purposes and any other purposes which we notify you of at the time of obtaining your consent:
- To verify your identity, update our records and generally maintain your Account with us.
- Provide our Services and customise the content shown to you.
- Develop, operate, improve, deliver and maintain our Services.
- To process transactions.
- To facilitate, process or arrange payment and/or shipping services.
- To process or resolve any dispute arising from or in connection with any transactions, in accordance with our Terms of Service.
- To detect or monitor any frauds or other prohibited content, businesses or activities.
- Responding to your queries and resolving complaints.
- To facilitate, confirm and/or provide updates or notifications in relation to any transactions.
- Carry out polls, surveys, analysis and research on how our Services are being used and how we can improve them.
- To update you on your listings and our Services (e.g. new offers, new chats, new feedback, new comments). These updates will be sent by email and/or through push notifications and you can choose to unsubscribe from.
- To send you marketing and/or promotional materials on the latest products and services of Collar or carefully selected third parties. These updates will be sent by email and/or through push notifications and you can choose to unsubscribe from. These marketing communications may also be communicated to you through text messages and/or voice calls if you have indicated that you wish to receive such updates through these methods. For more information on anonymous advertising, including to understand what opting-out means and your opt out choices, please see the Section 5 below.
- To send you service-related messages including, without limitation, a welcome/confirmation email when you register your Account and to enforce our Terms of Service and other policies. These messages are not promotional in nature. These messages will be sent by email and/or through push notifications and you may not opt-out of receiving service-related messages from Collar, unless you deactivate your account.
- Perform functions or services as otherwise notified to you at the time of collection such as to publish and/or use for our marketing purposes, your feedbacks and stories.
- To provide you a more tailored online advertising experience. Collar has in place tools and services that are used to create advertisements, deliver advertisements to devices on behalf of advertisers, monitor the success of and manage advertising campaigns, and present you with advertisements that are more likely to be interesting and relevant to you. Delivering relevant ads that are tailored to users’ interests is known as “interest based advertising” (sometimes also referred to as “behavioural advertising”).
- To provide and carry out cross-application and cross-device advertising (i.e.advertising across browsers and applications on a single device, as well as cross-device advertising), advertising delivery and reporting. Information includes information described above and data collected from a particular computer, browser or device and may be used with another computer, browser or device that is linked to the computer, browser or device on which such data was collected.
- To generate a “Lookalike audience” or “similar audience” of prospective users through the Facebook or Google advertising platforms and/or similar service providers. This allows us to deliver targeted advertisements on their networks to potential users, where such potential users may have shared interests or similar demographics to our existing users, based on the data of these advertising platforms. We typically do this by uploading a list of email addresses in a secured manner. Facebook’s policy is to irreversibly hash (encrypt) such lists locally and prior to uploading. Facebook will then match the hashed data against their own user and generate the lookalike audience. The uploaded list will then be deleted and will not be used for any other purposes. Collar will not have access to the identity of any user in the lookalike audience, unless such individual chooses to click on the advertisements we deliver. If you wish to opt out of “similar audiences” in Google, you can do so through your Google Ads Settings.
- To comply with applicable Anti-Money Laundering and Countering the Financing of Terrorism regulations and other applicable laws and regulations.
- Who we share your information with
We may share information about you in the following ways:
- When you register for an Account, the information which you make available on your profile may be viewed by other users of our Services. Other users of our Services would also be able to view the content which you upload and share on our Services.
- We may share the information with third party service providers who assist us in performing certain aspects of our Services on our behalf, such as processing transactions, payment or shipping services, fulfilling requests for information, receiving and sending communications, updating marketing lists, analysing data, providing support services or in other tasks. Such service providers will only have access to your personal information to the extent necessary to perform their functions.
- We may also share the information with third party payment and/or deferred payment service providers for the purposes of providing you and performing certain aspects of our Service. In such cases, the personal data you provide may be used to conduct matching procedures against databases of known fraudulent transactions (maintained by such third parties) verify your identity, conduct due diligence checks, reviewing/assessing and verifying your credit worthiness and standing, any risk management procedures put in place by the third party service providers, or other screening activities (including background checks) in accordance with legal or regulatory obligations.
- We may share the information with our related and associate companies and affiliates for the purposes of performing certain aspects of our Services and for the purposes as set out in this Privacy Policy.
- We may share the information with our potential partners, investors and other parties with a view to a potential business partnership, collaboration, joint venture or otherwise in furtherance of our business.
- We may share any information collected in accordance with this Privacy Policy with: (i) governmental and other regulatory authorities or the courts in any jurisdiction; (ii) any third party claimants or potential third party claimants; or (iii) your card issuing bank, financial institution and/or payment service provider, to process or resolve any chargeback, payment reversal and/or dispute arising from or in connection with a transaction using our Services in accordance with our Terms of Service.
- In addition to other information described in this Privacy Policy, we may collect and share with third party data management platforms or advertising and analytics partners precise location information. This location information may be used by itself, aggregated, or combined with mobile identifiers (such as IDFAs and Android IDs), and shared with third parties for purposes related to advertising, analytics, attribution (e.g., measuring ad performance), analytics and market research. We have included the links to their privacy policies below.
- We may disclose your personal information if required to do so by law or if we believe that such action is necessary to prevent fraud or crime or to protect our Services or the rights, property or personal safety of any person.
Third party service providers we work with include: Stripe.
We respect your privacy and we will not sell your personal information to any third party. We may disclose data and aggregate statistics about users of our Services and sales to prospective partners, advertisers, sponsors and other reputable third parties in order to describe our Services, deliver targeted advertisements or for other lawful purposes, but these data and statistics will not include information which can be used to identify you.
To opt out of any communication, please send us a message via our Contact Form.
- Transfer of information
By using our Services, you authorise us to use your information in Singapore and other countries where Collar operates for the purposes mentioned above. We will ensure that your information is transferred in accordance with this Privacy Policy and protected in accordance with applicable laws on personal data protection (including, but not limited to, the Personal Data Protection Act 2012 of Singapore).
- Protecting your information
The security of your information is important to us. We have security measures in place to protect against the loss, misuse and alteration of information under our control. We also follow generally accepted industry standards to protect the information transmitted to us over the Internet, both during transmission and once we receive it. Sensitive information (such as credit card numbers) are encrypted using secure socket layer technology (SSL). However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security.
It is important that you protect against unauthorised access of your Account and information by choosing your password carefully, and keeping your password and Account secure (e.g. by signing out after using our Services).
- Accessing and updating your information
You may access and update your information within our Services through the “Settings” page of your Account, or by sending us a message via our Contact Form.
Where you provide personal information about yourself to us, you are responsible for providing accurate, not misleading, complete and up-to-date information about yourself and any other person whose personal information you provide us, and to update this personal information as and when it becomes inaccurate, misleading, incomplete or out-of-date.
In certain circumstances, you may need to provide to us personal information about someone other than yourself. If so, we rely on you to inform these individuals that you are providing their personal information to Collar, to make sure they consent to you giving us their information and to advise them about where they can find a copy of this Privacy Policy.
If you wish to:
(a) apply for a copy of the information we hold about you; or
(b) withdraw consent you previously provided to us to use, collect or disclose the information we hold about you; or
(c) request for a deletion of the data you previously provided to us to use, collect or disclose the information we hold about you;
please contact our Personal Data Protection Officer at the contact details set out in Section 13 below.
Please allow us a reasonable period of time to respond to any request and effect any change. We may ask to verify your identity and for more information about your request. Where we are legally permitted to do so, we may refuse your request and may give you reasons for doing so.
Where you have requested for a copy of the information we hold about you, we may charge a reasonable administrative fee to cover the costs of responding to your request. If we decide to do so, we will provide you with a written estimate of such a fee beforehand.
- Tracking technologies
We use tracking technologies on our Services.These enable us to understand how you use our Services which, in turn, helps us to provide and improve our Services. However, the tracking technologies do not access, receive or collect information which can be used to identify you. We have listed below some examples of the tracking technologies used on our Services:
- Cookies. A cookie is a small data file sent from a website to your browser that is stored on your device. Cookies are used for a number of purposes, including to display the most appropriate content based on your interests and activity on our Services, estimate and report our Service’s total audience size and traffic, and conduct research to improve our Services. We may also partner with selected third-party vendors such as Google Analytics to allow tracking technologies and remarketing services on our Platforms through the use of first party cookies and third-party cookies for such purposes. You can configure your device’s settings to reflect your preference to accept or reject cookies. If you reject all cookies, you will not be able to take full advantage of our Services.
- Pixels. We may from time to time use certain Facebook Business Tools such as the Facebook Pixel. This tool allows Collar to keep track of what users do after they see or click on a Facebook advertisement and enables us to monitor the effectiveness of Facebook ads for purposes of statistics and market research. Collar will be able to better understand and deliver ads and make them more relevant to you. The collected data remains anonymous and Collar cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook. Facebook may be able to connect the data with your Facebook account and use the data for their own advertising purposes and in accordance with Facebook’s Data Use Policy. Facebook has ultimate control of the information gathered through the Facebook Business Tools and communications. You can opt-out of Facebook’s use of cookies and Facebook Pixel through settings on your Facebook Account or withdraw your consent here.
- Clear gifs. We employ a software technology called clear gifs (a.k.a. web beacons or web bugs) to help us better manage content on our Services by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier similar in function to cookies, and are used to track the online movements of web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on web pages and are about the size of the period at the end of this sentence. Data collected in this way is anonymous to us, which means we cannot see the personal data of individual users. However, this data is saved and processed by Facebook. Facebook can connect this data with your Facebook account and use it for its own advertising purposes, in accordance with Facebook’s Data Policy which can be found at https://www.facebook.com/about/privacy/. You can allow Facebook and its partners to place ads on and outside of Facebook. A cookie can also be saved on your device for these purposes.
- Please click here if you would like to withdraw your consent: https://www.facebook.com/settings/?tab=ads#_=_
- Flash cookies. We use Flash cookies (a.k.a local shared objects or LSOs) to store some of your viewing preferences on our Services. These are used to collect and store information, but differ from browser cookies in the amount, type and manner in which data is stored.
- Changes to this Privacy Policy
We reserve the right to make changes to this Privacy Policy at any time and all changes will be posted here. If we believe that the changes are material, we will notify you of the changes by posting a notice on our Services or by email. You are responsible for reviewing the changes which we make to this Privacy Policy. Your continued use of our Services constitutes your acceptance of the updated Privacy Policy.
- Third party sites and resources
Our Services may, from time to time, contain links to external sites or resources which are operated by third parties. We have no control over the content and privacy practices of such sites or resources. You are advised to review the privacy policies of these sites and resources operated by third parties and understand how your information may be used by those third parties.
- Contact us
If you have any questions, complaints, concerns or comments on our Privacy Policy, we welcome you to contact us via our Contact Form.
Your indication at the subject header would assist us in attending to your message speedily by passing it on to the relevant staff in our organisation. For example, you could insert the subject header as “Accessing Personal Data”.
- Conflict
Please kindly note that where this Privacy Policy has been translated to any other non-English language, in the event of any inconsistencies in the meaning of any provision of the English language text of this Privacy Policy, the English language text shall prevail.
Collar does not: (a) offer goods or services to, or monitor the behaviour of, United Kingdom and European Union data subjects; and (b) process and/or hold the personal data of data subjects residing in the United Kingdom and European Union.